historia plataforma hee

Platform shoes: a long history

From the Middle Ages to the present. Platform shoes are quite a trend and, although they come and go, they have always been present in the world of fashion. At HEE we will tell you about our extensive experience.

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Platform shoes, like many other garments, have been passing from generation to generation undergoing small modifications but maintaining its essence. If we want to talk about the beginning We have to go back, nothing more and nothing less, than to the Ancient Greece: where the custom of putting platforms on the protagonists of theatrical works was standardized.

This was recovered in the Europe in the Middle Ages under the name of pattens, thick-soled boot covers that prevented walking through streets wet from the rain and dirt of the time. A little later, in Venice platform shoes became popular up to 50cm (¡a real madness!) who called themselves chopines. During this time, the platforms were a whole symbol of power.

In an almost parallel way, this footwear was developed in Asia, first of all with the creation of the japanese geta (traditional wooden flip flop) and later with the appearance of okobo (a very thick platform also made of wood) that protected the young geishas from the dirt of the asphalt.

We pass to twentieth century, to the year 1937 where Roger Vivier drew his first platform sandal for one of Elsa Schiaparelli's collections. The shoes could be seen on some of the feet of the most famous figures of hollywood and this unleashed a great fury among the rich women of Beverly Hills. Taking advantage of this great popularity, Ferragamo made a rainbow platform which was very well received.

plataformas historia hee

In the 50's, with a more sober and elegant fashion trend, the flatforms they suffered a decadence. During this time, the victory went to the stilettos for the glamor and sophistication that they denoted. All this changed in the 1970s.

In the 70's There was great interest in the 1930s and 1940s, which encouraged the return of the platforms. Furthermore, something that helped a lot was the culture that rejected stiletto heels and their discomfort when walking, as opposed to stilettos.

We arrive at decade of glam rock in which flashy outfits and excess ornamentation reigned. Here they were produced all kinds of combinations when designing platforms, from materials such as silver leather to stars or lightning bolts for these shoes. Surely we all remember stars like Elton John or David Bowie with their big platform boots.

In the eighties, The platforms once again suffered a decline but, thanks to the designer Vivienne Westwood, by the end of the decade they could already be seen. I return through the front door. The change in style also coincided with the fever unleashed by the Spice Girl and the boots buffalo that some of its members were wearing.

Currently they are still a trend and many maintain that it comes from the influence of the 2000s and Bratz dolls. With more or less height, design or decorations: as you can see, the platforms have had many years of history and it seems that they will continue to be so. Us we love this type of footwear, you can find models like the IGNIS SIENNA waves IGNIS ASHA, among others ;)